ASSET MANAGEMENT BRAND DESIGN
dai developed the logo, corporate identity, interiors, as well as print and online advertising for Shwyzer Kantonalbank’s
newly spun-off asset management department. Crisp, consistent brand expression across mediums was matched by new
interiors for the Client Center that married financial return and design. Chosen by dai for market potential, the specially
commissioned artwork of Annelies Strba grace recessed function pods, and since risen enough in market value
to cover initial construction costs.