SATISLOH

BRAND STRATEGY & DESIGN

Created from the merger of Satis Vacuum and LOH Optical Machinery, Satisloh is an integrated optical solutions provider. To manage the merger and create a cohesive identity, dai was asked to create the logo, naming, corporate identity, and trade booth design for the new entity. A crisp typeface anchors the wordmark’s scientific grounding, while marketing material was built around the idea of “clarity and focus.” Corporate colors of blue and orange were extended to include Satisloh’s industrial machines, differentiating them from a sea of beige offerings.

Satisloh: Brand Design